Troubled mobile phone giant Nokia announced Tuesday that the "new season" had started the company as it struggles to defend its market share to rivals like Apple and Samsung.
Nokia CEO Stephen Elop regional telecom fair in Singapore, said that the Finnish company promised good overhaul operations, which was once the undisputed industry champion.
"Earlier this year, Nokia introduced a new course, to change our direction. Only four months and ten days later, on June 21, starts today a new season of Nokia as well," said Elop Asia CommunicAsia expo industry.
"We have moved our organization, we have a clear strategy, and we are focused on achieving results."
Nokia Elop employee, a former Microsoft executive, in September last year when the competition's market share fell in front of the Apple iPhone, Samsung, and Asian rivals, led by the Canadian Research in Motion, maker of the Blackberry.
In February the company announced it had adopted Microsoft Windows 7 Operating System Phone for its future smartphones.
Elop said he was increased confidence that we will launch our first phone based on Windows platform for the device later this year and we deliver our products in volume by 2012."
He has published a new model N9 with "all-screen" display on "Home" button available for the iPhone and other high-end devices.
N9 - it does not work on Windows 7 Phone software - a feature that allows users to connect to a dedicated accessories like headsets or speaker phone to just move on.
Elop N9 said was the culmination of the efforts of engineers to invent business models from Nokia.
"The real focus of the N9 to discover new ways to bring innovation in the market," he said.
"Many of the innovations that you see today will live on in many ways N9 Nokia."
Nokia phones accounted for at least eight out of 10 phones sold in Asia at a time, according to communicable Asia program.
Although Nokia remains the world's largest phone maker, the company has seen its global market share decline came after Apple and other companies that offer a wide range of mobile phones elegant gaming business applications.
Nomura Equity Research has forecast that the mobile market, Nokia's market share drops to 25.1 per cent in the first quarter, 19.9 percent in the fourth quarter.
In the smart phone industry has fallen dramatically, from 25.5 percent in the first quarter, 13.1 percent in the fourth quarter, according to Nomura.
Until the new competitive products are launched, "it is difficult to understand how management can arrest this decline," the report said.
Tablet PCs and smart phones take center stage for four days Communic Asia expo asia.
Apple's industrial behemoth, whose stranglehold on the iPad tablet is similar to the iPhone market dominant position in the mobile industry, the CommunicAsia asia away, preferring to continue the execution of their marketing activities in California.
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